community Service means Business!
11 July 2004
Disinfopedia
"Revenge of the Teletubbies: 'When a beautiful girl walks up to you, and she's wearing the TV commercial on her chest, you just can't get away from it,' enthused Adam Hollander, head of The Brand Marketers and creator of T-Shirt TV. The shirts contain speakers and 11-inch TV screens, which can show video ads, flash animation or slides. Such appraoches are all a part of the advertising industry's guerrilla marketing arsenal. "
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